Hot Cross Culture
expand_moreThis documentary looks into the world of T-shirt making and what it takes get your message out into the world through the clothes we wear.
Created: 9 years ago
Task: Script, Shoot and Edit a 6 minute documentary on anything in relation to arts in adeliade.
Crew: Caleb Williamson, Tim Butterfield and Verena Sabrani
Research Notes
Julian Lee used to play in the band Dukes of Haphazard, influenced his involvement in the band scene.
He has been printing t shirts for 9 years now.
He wants to make a difference in people’s lives through the designs in his clothing.
Quote form Hot Cross Culture website.
Style doesn’t mean conformity. Image isn’t everything, but it is something. Do you want to match your image with the masses, hoping that what the men with the biggest advertising budgets say is \"it\" will suit your lifestyle? Do you wish to bolster your sense of well-being by subscribing to a bland social uniform? (Lee, 2008)
Or would you rather your image to reflect your convictions? Would you choose to make a difference rather than succumb to the greater opinion? And you know that whenever someone stops you in the street, in the shops, at a gig, and asks \"What does your t-shirt mean?\", that you have a chance to make a difference. For as Peter the Apostle said, \"Always be prepared to give an answer for the hope that you have\". (Lee, 2008)
- A generation of hope is empowered by change.
- It’s not just about clothing.
- It’s about lifestyle.
- Works from home
- Printing gear in garage
- Online store
- Self taught, brief arts course.
- Influenced by Christian beliefs
- Inspiration from the band scene and graffiti art, youth culture
- Wants redefine band culture
Reference:
http://hotcrossculture.com Lee, J 2008
Synopsis
In this documentary profile of T-shirt designer Julian Lee, we see what it is like to start your own printing company and how he is able to use his fashion to show people what he thinks and how he views the world.
Treatment
The documentary begins by a vox pop with the question asked, ‘why do you wear what you wear’. People respond and tell us why.
We see many blurred shots of crowds of people walking around while the voice over says,
‘Why do you dress the way you do? Are you trying to show everyone who the real you is and what you are like? Do you like the fact that there may be hundreds of people around with the same t-shirt on as you? Are you desperately trying to look like you fit in or do you just simply love the colour green? Our consumer culture is driven by popularity and the constant messages that ‘we need to look better’ and ‘we need to fit in’; but why are we constantly making ourselves fit into the world around us; making sure that our image reflects what the popular people are wearing? Would you rather your image to reflect your convictions?
Julian, ‘the t-shirt guy’, then introduces himself and he tells us how he became involved in the fashion industry. We hear of his days playing in a band and how that has helped him with his main focus of inspiration.
Julian shows us around his garage/studio and quickly explains the elements of how a screen printing business operates.
We see Julian going through the process of making a t-shirt. We hear his answer to the question of ‘how much work is involved in printing a t-shirt.’
Julian tells us of how he hopes to send a different message through his clothing designs out to the people.
The documentary finishes showing more blurred out footage of crowds of people walking around with a voice over saying,
So the next time that you are out looking for that must have item, remember, don’t just try to look like everyone else, let your image reflect your lifestyle.